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📊 Generative AI Analytics Platform for Business Intelligence

Executive Summary

This project is not just an Excel utility; it is a full-fledged "Analyst in a Box" powered by a Generative AI (DeepSeek LLM). It is engineered to transform raw spreadsheet data into comprehensive analytical reports and actionable insights. The platform empowers non-technical business users to perform deep qualitative and quantitative analysis that previously required hours of manual work by dedicated analysts.


📈 Business Impact & Core Features

  • Instant Insight Generation: Go from raw data in Excel to a full analytical report in minutes, not days.
  • Unstructured Data Analysis: Unlock the value of thousands of text-based cells (customer reviews, technical logs, comments) by automatically classifying them and summarizing key themes.
  • Routine Reporting Automation: Use savable profiles and a library of business-centric prompts to completely automate weekly or monthly reporting tasks.
  • Deep Contextual Analysis: The ability to upload supplementary files (instructions, past reports, company policies) allows the model to analyze data within a unique business context, significantly improving relevance and accuracy.

🏆 Proven Results: Customer Feedback Analysis Automation Case Study

This platform was deployed in a leading hospitality group to process over 50,000 customer reviews from various sources.

Implementation Results:

  • Reduced manual analysis time by 95%: A process that previously took a team of analysts a full week is now completed automatically in a few hours.
  • Identified key drivers of dissatisfaction: The AI accurately identified the top 3 reasons for low ratings, allowing management to focus their efforts, which resulted in a 0.4-point increase in average satisfaction scores within one quarter.

✈️ Relevance for the Airline Industry

This platform is a strategic asset for an airline and a direct demonstration of the Strong understanding of Large Language Models (LLMs) required by the job description. It is designed to solve critical tasks such as:

  • Passenger Feedback Analysis: Automatically process thousands of comments from post-flight surveys, social media, and review sites. The AI can classify them by topic (in-flight service, boarding process, cabin condition), determine sentiment, and generate executive summaries.
  • Flight Safety Report Analysis: Analyze technical logs and pilot reports to identify recurring anomalies, hidden risks, and trends that might be missed by manual review, enhancing proactive safety measures.
  • Competitive Intelligence: Ingest spreadsheets of competitor pricing, routes, and promotions to automatically generate reports on the market landscape and identify strategic opportunities.
  • HR Analytics: Analyze internal employee survey results to gauge engagement levels, identify areas of concern, and develop targeted initiatives to improve corporate culture.

🚀 Live Demo & Technical Guide

This section provides all the necessary information to install and run the application locally.

Application Interface

1. Requirements

  • Python 3.10 or higher
  • A valid DeepSeek API key

2. Installation & Setup

# Clone the repository
# git clone <repository_url>
# cd deepseek_excel

# Create and activate a virtual environment
python -m venv venv
# On Windows:
# venv\Scripts\activate
# On macOS/Linux:
# source venv/bin/activate

# Install dependencies
pip install -r requirements.txt

3. Running the Application
Bash

streamlit run app.py
The application will be available at http://localhost:8501.

📖 User Guide
Step 1: API and Model Configuration
On the sidebar, enter your DeepSeek API Key and select the desired Analysis Mode. You can also configure LLM parameters like Temperature if needed.

Step 2: Data Loading
On the "Data Loading" tab:

Click to upload your .xlsx or .xls file. A preview and statistics will be displayed.

Optionally, upload supplementary text files (.txt, .csv, .md) to provide extra context for the analysis.

Step 3: Analysis Configuration
On the "Analysis Configuration" tab:

Choose a prompt from the built-in library or write your own.

Configure the analysis mode:

Row-by-Row Analysis: Select a target column and additional context columns.

Full Table Analysis: Optionally specify key columns to focus on.

Combined Analysis: Configure both modes and their execution order.

Step 4: Execution
Click the "Start Data Processing" button to begin the analysis.

Step 5: Viewing Results
The "Results" tab will open automatically upon completion, showing the generated analysis. You can download the results and view processing logs.

✨ Key Features & Capabilities
Three Analysis Modes: Choose between row-by-row, full-table, or a combined approach.

Business Prompt Library: Use pre-built templates for common business tasks (e.g., customer feedback analysis, financial reporting).

Context Enhancement: Upload additional files to provide richer context to the LLM.

Savable Profiles: Configure and save settings (API key, model parameters, prompts) for quick reuse.

Robust Retry System: A built-in mechanism to recover from intermittent API failures.

Detailed Logging: A complete history of API interactions for debugging and transparency.

Advanced Features
Profile Management: Save, load, and manage different analysis configurations via the sidebar.

Automatic Pre-processing: The app automatically handles data cleaning, normalization, and type detection.

LLM Parameter Tuning: Advanced users can adjust Temperature, Max Tokens, and Top P for fine-grained control over the AI's output.

🔧 Troubleshooting
API Errors: Check if your API key is correct and your internet connection is active. Try reducing Max Tokens.

Incomplete Results: Increase Max Tokens. Provide more context through additional columns or context files.

Slow Performance: Reduce the size of the input file or the number of rows being analyzed.

Roadmap
Q1 2025: Support for more file formats (PDF, DOCX); integration with other LLMs (OpenAI, Anthropic).

Q2-Q3 2025: Interactive data visualizations; template system for recurring tasks.

2025+: Collaborative team mode; advanced predictive AI features.

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