Qloo Cultural Intelligence for Salesforce

Transform traditional CRM workflows with real-time cultural intelligence integration.

🚀 Features

• Event Planning: AI-powered artist recommendations based on corporate culture and location
• Brand Alignment: Data-driven cultural synergy analysis for B2B partnerships
• Audience Targeting: Location-based cultural venue recommendations for marketing campaigns

🛠️ Tech Stack

• Frontend: Salesforce Lightning Web Components
• Backend: Apex services and API integration
• External API: Qloo Cultural Intelligence API
• Data Processing: Real-time cultural intelligence scoring

📁 Project Structure

force-app/main/default/ ├── classes/ # Apex services for Qloo API integration ├── lwc/ # Lightning Web Components │ ├── eventCulturalIntelligence/ │ ├── brandAlignmentInsights/ │ └── culturalAudienceTargeting/ ├── objects/ # Custom fields and metadata └── scripts/ # Test data generation

🎯 Use Cases

1. Brand Alignment Insights

• Cultural synergy analysis for B2B partnerships
• Complementary brand identification
• Cross-sell opportunity scoring

2. Event Cultural Intelligence

• Artist recommendations based on corporate culture
• Location-optimized cultural venue suggestions
• Cultural fit scoring for corporate events

3. Cultural Audience Targeting

• Location-based cultural venue recommendations
• Audience segmentation based on cultural preferences
• Multi-channel campaign optimization

Demo

https://youtu.be/uRcwTVHd0HM

Configuration

Qloo API Setup

1. Create Named Credential for hackathon.api.qloo.com
2. Configure Remote Site Settings
3. Set up API key authentication

Salesforce Permissions

• Enable access for guest users
• Configure custom field permissions
• Set up proper profile access

Business Impact

• Improved for cultural intelligence business workflows
• Data-driven decisions instead of guesswork
• Real-time cultural insights for better targeting
• Seamless Salesforce integration with native UI

Contributing

This project was built for the Qloo LLM Hackathon 2025. For questions or collaboration, please reach out.

📄 License

This project is for demonstration purposes as part of the Qloo LLM Hackathon.

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